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Ever Hear Of "Mad Soy Disease"?
Didn't Think So

MELVILLE, NY (March 2001) -- As people are searching for alternatives to beef and dairy products now more than ever, consumers who may never have thought about soymilks before are now being introduced to them. In a day and age where people are becoming more and more aware of what they put into their bodies, soymilk is quickly becoming a widely used substitute for dairy products with various fat contents and increased health benefits.

And what better time to have this increased awareness than during April -- National Soy month. With this heightened consumer interest, WestSoy, the leading soy beverage company famous for its delicious taste, feels this is the ideal time to educate people about the health benefits associated with soymilk and how easily it can be added to their diets. Since soymilk tastes great on its own as a refreshing beverage or used as an ingredient in recipes, it offers an easy alternative to dairy products.

Substituting soy for full fat dairy is a great way to lower saturated fat and cholesterol content in foods. What's more, research by the Food and Drug Administration found that 25 grams of soy protein a day can help reduce the risk of heart disease, the leading cause of death among adults in the U.S.

WestSoy offers a wide variety of non dairy beverages including: WestSoy Smart Plus, with 11 grams of soy protein per serving, or 33% more protein than whole dairy milk; WestSoy Plus, a delicious creamy way to get 25% of the FDA approved daily soy intake; and an assortment of naturally cholesterol free, reduced calorie and low fat varieties including Low Fat, Lite and Non Fat. All varieties come in plain and vanilla flavors.

"Many people are not aware of the fact that soymilk, which is known to be good for you, is also delicious," said Maureen Putman, Vice President of Marketing for the Hain Celestial Group. "thatˆïs why we at WestSoy are very excited about National Soy Month and hope to be able to educate people on the many benefits of adding soy to their diets, and incorporating it into their everyday lives."

 
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